September 2018

10 Posts Back Home
Showing all posts made in the month of September 2018.

How to Work with Influencers to Market Your Brand

Working with influencers can capture the attention of a new audience because have a large and active following. There are different types of collaborations you can take advantage of to grow your brand. Below, we’ll cover how to work with influencers to market your brand. Types of Collaborations: Social Media Takeovers: Invite an influencer to take over your Instagram, Snapchat, Twitter, or Facebook for a day.   Send a Gift: Send an influencer your choice of product. Make sure you’re sending it with no commitment to promoting. Include a personalized note that has your information like name, social media, etc. Keep an eye on their social media to see if they feature your business. Discount Code or Product Exchange: Give an influencer a discount or product in exchange for them promoting your business and product on social media. Find Relevant Influencers The most important step in finding relevant influencers is making…

Best 2019 Design Trends

Every year, different trends fall in and out of fashion. Creating the perfect interior or exterior look for your new living space creates your own signature. A mixture of popular designs and pastiche favorites that will display to any guest it is your space. Here are some of the best design trends of 2019 to give a go. Zero Waste Means Wasteless Space   A common theme in these environmentally conscious days is the Zero Waste philosophy. This look consists of sustainable packaging. Refillable-yet-stylish bottles that adorn cupboards and even bookcases. Vases, rather than bulky ceramic pieces, are reduced to skeletal holders. This furthers the cause of one day living in a world with a minimum of trash. The Returning Rise of Terazzo Terazzo tile can create a beautiful interior. Its quartz, ceramic, marble and granite will glisten in the sunlight. The flooring can often be complemented with a sturdy,…

How to Build Your Following

Social media will help you significantly grow your audience.  It allows you to engage and advertise your products. The bigger following you have the more likely your online opportunities will grow. In turn, the more opportunities you have the more your following will grow, it’s a chain reaction. If you want to find out how to build your following keep on reading! Spread the Word About Your Products Online and Offline Make sure you are including the links to your business’s social media on your website. If you don’t your customers won’t know where to find you. To spread the word offline you can include your social media information on thank-you notes in your packaging or on your business cards. This way satisfied customers can follow and/or subscribe to your social media accounts. They’ll also be able to tell friends and family about your products and social media. Post in…

How to Set Up a Shipping Station for Your Shop

Setting up a shipping station will save you money and time. When you work for yourself it’s crucial that you decrease the amount of time you spend doing routine tasks. Making your shipping process efficient is an important step to expand your business. Doing this will help you deal with some stress during busy times. Below you will find tips on how to set up a shipping station for your shop. Look at the Area You Have Every shop is different. It could be a dining room table or an entire warehouse, depending on the size of your business. Before you start any other preparations you need to assess the area you have. After you have done that you can organize. Use bins and label them with labels that stand out. Go with labels with bright colors and patterns. Also, make sure to have everything an arm’s length away, so…

Time Management for Your Startup Business

Time management is one of the most essential points of your startup business. It’s very easy to get distracted by tasks like emails and phone calls but making sure everything is running smoothly is crucial. Stephen R. Covey, businessman, educator, author, and keynote speaker said, “The key is in not spending time, but in investing it.” A very common question is how can you manage your time better? Fortunately, there are tools you can follow to manage your time well and keep productivity high. Below you will find tips on time management for your startup business.  Time management is important because good time management allows you to accomplish more in a shorter period of time. That allows you to take on more opportunities, lowers stress, and helps you focus. All of those factors will help your startup business thrive. What are the Key Elements of Time Management? There are many elements…

You’ve Been Copied, Now What?

When Someone Takes Your Design: How to Protect Your Art In the world of literature, experts theorize that there are only seven different types of stories and authors just keep recreating them with new characters and different settings. The uniqueness of storytelling comes in the style and content that authors put into their work. The same can be said about other art forms. When it comes to making art, there are only a few different mediums and artists use their style and content to differentiate their work. Sadly, some artists fail to create their own work and borrow from other makers. Keep reading you’ve been copied, now what to find out what to do if you’ve been copied.  Prevent with Proper Planning When and if you discover that someone has copied your work, it is commonplace to be filled with several emotions. Makers who have been copied are often filled…

Quick Guide to Making Small Spaces Appear Bigger

Do you wish you had a bigger room or apartment? It can be challenging to live in a space that feels small. However, there are things you can do to make a room look bigger than it actually is. Interested? If so, we have good news. Instead of just living with the small space you can create an illusion that makes the space appear bigger. Keep reading below to find a quick guide to making small spaces appear bigger! Use a Design or Add Wallpaper to Your Ceiling Painting a design or adding wallpaper to your ceiling will give the illusion of a high ceiling. When someone walks into the room their eyes will be drawn up towards the ceiling. This creates the illusion that the room is bigger than it actually is. Paint the Room a Light Color While dark colors are nice, very modern, and design-friendly they make…

How to Eliminate Stress and Build Productivity: Six Helpful Tips

How to eliminate stress and build productivity: Six helpful tips Small business owners and makers often find themselves overwhelmed by the challenges of getting work done. Whether they are busy making art or taking care of business tasks, all of these tasks take time and they can be stressful, too. Since makers often work alone, all of the stress of taking and processing orders, making products, as well as packaging and shipping. Fortunately, there are several things that makers can do to become more productive in less time, and with less stress. Keep reading how to eliminate stress and build productivity: six helpful tips to find out how to eliminate stress and build productivity. 1. Hire an Assistant Makers go into business because they truly love making their art. Once they start to make sales, they realize that there is more to making than meets the eye. There are administrative tasks.…

Common Photography Mistakes

Bad quality product photography can have a bad impact on your online sales. This could be something as simple as a blurry picture or a picture that has overexposure. Keep reading to find common photography mistakes that new businesses make. Mistake Number 1:  You’re using low lighting When you use low light your camera will try to counterbalance by lengthening the exposure. When the exposure is lengthened it can cause grainy or blurry looking photos. You don’t want grainy or blurry looking photos because you want your customers to be able to clearly see what they are buying. You can fix this by using either natural lighting or artificial lighting. You can get natural lighting simply by shooting your products by a window or you can purchase a lightbox if natural lighting doesn’t work for you. Mistake Number 2: You’re using flash Using a cameras built-in flash is another common…

Tips for Tracking Your Business Expenses

In every business, it’s important to know your financial health. Knowing this information will help you make the best decisions for your business. It will also help avoid some financial problems. It doesn’t matter what method you use to keep track, just as long as you know how much money you are taking in and how much is going out. Keep on reading to find tips for tracking your business expenses. Find the Best Method for You The best way to start is experimenting with methods like bookkeeping until you find what suits you. Also, make sure you start including expense tracking into your routine. Even doing something as simple as carrying a small notebook and writing down how much you spent can help you. If you aren’t someone who buys needed products in stores, and you buy mostly online using an online program may be better for you. You…

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